Effective September 5, 2026

I'm going to keep this pretty simple.

I don't like how much information companies collect about people online.

You look at a pair of shoes once and suddenly those shoes follow you around the internet for two weeks. You visit a website to buy a coffee mug and somehow 47 companies, six algorithms, and a server farm in who-knows-where need to know about it.

Apparently everybody needs to know you like mugs now.

It's gotten ridiculous.

That's not what I want NuLair™ to be.

Let's be transparent.

If you place an order, contact us, or voluntarily give us information, we may receive things like:

• Your name
• Email address
• Phone number, if provided
• Billing and shipping address
• Products you order
• Order, shipping, return, refund, and transaction details
• Information you choose to send us

Payment information necessary to complete a purchase is handled through our payment provider.

Like basically every functioning website, our website and the services that keep it running may also process basic technical information such as your IP address, browser or device information, necessary cookies, security information, and basic website traffic information.

We're not going to pretend that doesn't happen.

What matters is what we choose to do with it.

Pretty much what you'd expect.

Process your order. Get it to your door. Handle a return or refund. Answer you when you contact us. Prevent fraud. Keep the website working and secure. Maintain records we're legally required to keep.

That's about it.

Buying a backpack shouldn't mean we need to know your browsing habits, favorite pizza topping, dog's birthday, and whether you're emotionally prepared to buy another backpack.

We're good.

Keep your dog's birthday.

NuLair™ does not sell your personal information.

We're not interested in building invasive advertising profiles about you.

We don't want to chase you around the internet with ads because you looked at something on NuLair™ for eleven seconds.

We currently do not use Google Analytics or Meta Pixel, and we're not interested in adding unnecessary trackers just because we can.

If we don't need your information, I'd rather not have it.

If we don't need to keep it, I'd rather not keep it.

And if somebody wants to pay us for information about our customers?

No.

Go bother one of the companies with a 900-page Terms of Service nobody has read since 2014.

Some cookies and technical information are necessary for the website, store, security, and checkout to work properly.

NuLair™ also provides cookie and tracking preference controls where available, including the ability to decline optional tracking.

Necessary technology may still operate because, well, the website has to actually work.

Our goal is simple: use what we need and leave the rest alone.

I'm also aiming to keep advertising on NuLair™ to a minimum.

I don't want you fighting through six popups, two autoplay videos, and a cookie banner the size of Nebraska just to find what you came here for.

There's enough of that already.

We don't sell it.

Companies actually needed to provide something you've requested may process the information necessary to do their job. That can include our website provider, payment processor, shipping carrier, fulfillment provider, and security or fraud-prevention services.

If a shipping company needs your address to deliver your package, that's not exactly corporate espionage.

We may also disclose information when legally required to do so or when reasonably necessary to protect our customers, NuLair™, or others.

Only as long as reasonably necessary or legally required for things like orders, accounting, taxes, fraud prevention, disputes, and other legitimate business requirements.

If we don't need it anymore, there's no trophy for having the biggest customer database.

Depending on where you live, you may have rights concerning your personal information, including the right to request access, correction, deletion, or other controls provided by applicable privacy laws.

Contact NuLair™ with a privacy request and we'll handle it as required by applicable law.

That's really what this whole policy comes down to.

Come in. Look around. Buy something if you want it. Don't if you don't.

Then go live your life.

You shouldn't have to wonder if we're hiding in the digital bushes watching what you do next.

We're a store.

Not the CIA.

Not your mother.

And not that creepy ad that somehow knows you were talking about buying a new grill five minutes ago.

We want to make money because we sell things people actually want to buy.

What a revolutionary business model.

Your information isn't a side hustle for NuLair™.

And as long as I'm the one building this company, I intend to keep it that way.

NuLair™ | Glitrd™

Get Lost In The Right Direction™

Effective September 5, 2026